management team and employees are every company 's
most important market. If these individuals are not
aligned to the message and focus of the company, marketing
dollars will be stymied, even wasted. You can't create
clear market perception if your staff isn't clear
about where the company is headed, and in fact, who
the company is.
Medialink Group's "Inside-Out" Internal Communications
Program is a powerful corporate program conducted
by MLG founder Frank Cioffi and his team of marketing
experts and executive coaches.
program begins with a process of internal discovery
and realignment, and results in a revamped internal
communications framework that engages every employee.
This arises from a clear sense of the company's image,
and each employee's sense of place within the company.
With everyone communicating effectively, problems
can be solved more quickly, results achieved more
fully, and all corporate resources optimized.
this alignment in place, there's also a heightened
focus and commitment from each employee that makes
it far easier for them to sell a company and its products.
In essence, every employee becomes a personal marketing
representative of the company.
contact us to discuss
this highly customized corporate communications program.