The Medialink Group offers full-service PR representation for companies who wish to outsource a portion or all of their long-term marketing communications program.

Our menu of proactive marcom services is customized to suit the needs of each client, but usually includes these core elements:

Development of PR Strategy
Writing of Press Kit Materials
Media Database Development
Development of Media & Analyst Strategies
Personalized Media & Analyst Outreach
Writing & Distribution of Press Releases
Media Tours & Trade Show Press Outreach
Light Media Training
Account Management & Reporting
Metrics: Measuring Program Effectiveness
Ongoing Editorial Calendar Research

The Medialink Group offers the following custom consulting programs:

Inside-Out Marcom Program Conducted by MLG's team of marcom experts and executive coaches, this program starts with an assessment of a company's internal communications. The goal is an alignment with "external" marketing, so every employee is attuned to company positioning, messaging and attitude -- the ultimate in integrated marketing.

PR Assessment In this three-month program, our principal assesses your company's PR needs, gauges the effectiveness of ongoing marcom programs, and suggests alternative approaches. This maximizes your ongoing PR investment.

In-House PR Program This custom consulting package guides companies through the process of building a strong in-house PR program. When this hands-on program is complete, your in-house team will have absorbed the knowledge and approaches The Medialink Group utilizes for its full-service clients.
Go to In-House PR Program


Investor Relations (through our alliance with Ted Michels Associates)
Focused Media Training (through our alliance with Executive Communications)
Expanded Writing (e.g.white papers, speeches)
Speaking Engagement Program
International PR Outreach